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In short, a Nielson Co. report reveals that revenue from items labeled gluten-free rose nearly 20 percent last year (2008) to 1.7 billion from $ 1.4 billion in May 2007. Sales increased 74 percent compared to 2004. Some items, such as gum gluten-free foods for pets, only entered the market in 2008. "Ref 1

Another independent report provides projections of similar growth. "The gluten-free food and drinks market: trends and developments in the world, 2nd edition" - from Packaged Facts Publisher Market Research, this trend is here to stay. Packaged Facts notes that the market for gluten-free foods and beverages rose at a compound annual growth rate (CAGR) of 28 percent from 2004 to 2008, to finish with nearly 1.6 billion dollars in sales Retail last year. "Ref 2

The "Facts conditioning company forecasts that in coming years, they see a double digit growth in this category because of many factors, most important is the existence of other gluten-free products on the market by the introduction of both products and conversion of existing products to gluten-free status. In 2012, the market will reach about 2.6 billion dollars in sales. To meet consumer demand, more than 225 traders introduces new gluten-free products in the United States in 2008. Ref 2

According to a 2007 survey in March by the market research company Mintel, 8% of the U.S. population look for gluten-free products when they shop. Nielsen Co, which tracks gluten-free food in U.S. grocery stores, drug stores and supermarkets (excluding Wal-Mart), reports that the gluten-free sector increased 20% in the period 12 months ending June 14 (2007), to 1.75 billion dollars from 1.46 billion a year ago. Ref 3

A quick calculation shows that an increase of 74% over three years is an average annual growth of 25% from 2004 to 2007. Interestingly, apply online for gluten free searches as discussed in another article gluten-free pages, shows that during five years preceding 2009, that the U.S. e-application has increased annually by 42% to United States and 10% in Australia. This suggests that the rate of population growth in the online search is almost double that of the growth of their actual purchases.

One reason for the dramatic increase in the consumption gf (above and beyond the levels of diagnosis) is that "the number of people eating a gluten-free diet may be greater than the number of people suffering from celiac disease. Because of the intensity of intolerance, separate ovens, toasters and other appliances may be needed to reduce contamination. Thus, many families of people lead lives less gluten. "Ref1

Regarding the price of gluten-free, considering that the article is gluten-free may in fact ultimately less expensive because of the exclusion of gluten from wheat and feed grains. It stresses "The United States Department for Agriculture said the price of April 2008 the average U.S. wheat was 371 U.S. dollars per metric ton, double to $ 180 per ton average price of wheat in April Metric 2007. " (Ref 1) However, a gluten Pages report provides a forecast in the face and many good reasons why the gluten-free products are likely to remain expensive for a long time to come.

The variety of choices is also expanding. In 2007, 700 new gluten-free products were launched in the United States, against 214 in 2004. Mintel projects a 15% to 25% annual growth rate for gluten-free foods over the next few years. Ref 3

Which groups of people will GLUTEN

A long list of some effects of celiac disease are presented in an article in the GFP. Some of the most serious types are considered: autism, multiple sclerosis (MS), allergy to gluten, the different types of gluten sensitivities, attention deficit disorder (ADHD), or Repetitive Strain Injuries Stress (RSI), and syndromic irritable bowel.